The Elvis Presley Expert

featuring Jeffrey Schrembs

Some of the nicknames of Elvis Presley

Fire eyes.

Big E.



Atomic powered singer.

Alan (he used this at Graceland for phone calls and visitors).


Son & my boy (used by Colonel Parker).

Memphis flash.

Tupelo tornado.

King of rock and roll.


The king.

John Burrows.

Dr. Carpenter (or John Carpenter)

Elvis the pelvis (he hated this one).

King of hillbilly (and hillbilly bop).


The hillbilly cat.



NEWSPAPER article Elvis Rolls Royce Phantom V Santa Monica rexfeatures_1321052o

One of the greatest candid Elvis Presley interviews 1956 – via YouTube

This is a great audio, put into a YouTube video, that took place in Lakeland Florida on August 6, 1956 with Elvis being interviewed by TV Guide.

I have enjoyed this candid interview for decades and I hope that you do as well.

This interview shows many aspects of Elvis’ passions, opinions, feelings, etc. To think back that at the time of this interview he had his whole life ahead of him and was, and would be for many years, a great entertainer who was wholly original.

Please feel free to share this post, and our websites, on social media.

Take care and may God bless you.

Jeff Schrembs

Elvis Presley funny moments video circa 1977

Thanks YouTube

Caution: Non Elvis post.

$15,000.00 of Elvis Presley items sold eBay November 2014

There is,was, and forever will be a demand for anything about Elvis Presley.

Such is the case here with two recent eBay sales.


eBay Elvis SOLD November 22, 2014

And here is the direct link:

Renowned Elvis photographer Al Wertheimer died per Alanna Nash

It is with a heave heart to have learned that Alfred (Al) Wertheimer (sadly) passed away today October 20, 2014.

I learned of his passing through my dear friend Alanna Nash.

My heart, thoughts and prayers go out to Alanna Nash and those who were; friends and/or loved ones of Mr. Wertheimer.

Having amassed Elvis Presley photographs, for these (6) six decades now, I greatly appreciated the talent and artistry of Mr. Wertheimer who was able to capture magnificent candid photographs of Elvis circa 1956. The most famous of Mr. Wertheimer’s Elvis’ photographs was the one entitled “the kiss” where Elvis has his tongue out to a 50’s short hair cropped beauty against a wall.

Even after all these years the black and white photographs of Mr. Wertheimer, with my favorite being Elvis wearing his suit walking away from the train by himself heading home fin Memphis, Tennessee after being in New York., resonates.

The passing of Mr. Wertheimer (sadly) closes yet another chapter in the lives of those who played a pivotal role in the life of Elvis Presley. Hence, I do wish that Elvis fans worldwide will not only pay their respects concerning Mr. Wertheimer’s passing but to also reach out and support those who were friends and/or loved one’s of Elvis Presley. This list includes, but is not limited to, the following: Marty Lacker, Red West, Sonny West, Billy Smith, Joe Esposito, Jerry Schilling and Sandi Pichon.

Time proves, each day, that life is never guaranteed in length and/or quality. I will always be a fan of Mr. Wertheimer and I deeply regret that I was not able to meet him in person. Fortunately Mr. Wertheimer has left behind a body of works that are exceptional.

I know that God will grant the time to; mourn, acknowledge, praise, and then the time to heal.

For those seeking more information I refer, with sincere thanks and respect, you to contact Alanna Nash directly.

Take care and may God bless you.

Jeff Schrembs

Elvis Presley interview circa 1955

Man, Elvis sounds (and was) so very very young.

On January 8, 2015 Elvis Presley (had he of lived) would have been 80 years old.

Thankfully he left behind three decades of exceptional work and achievement(s).

While God may not of bestowed the same gifts to us that he gave to Elvis the gifts we have been given are just as meaningful and I implore you, one and all, not to be afraid and to use your talents/gifts to the fullest.

Thanks YouTube

Elvis Presley’s birthplace Tupelo Mississippi

* published with permission of Jeff Schrembs

Wishing everyone a great Labor Day

* posted with permission of Jeff Schrembs

EP labor day5EP headacheEp labor day 4EP labor dayEP labor day2From everyone here, and on our Elvis websites being and, we want to wish you a great labor day.

To those who are separted from their family or loved ones, on this day or another, we hope that this will be the last labor day in which you are apart. Nothing in this world matters more than (God first) the relationship between children and their parents and/or between loved ones/family.

May God bless you one and all. 


Elvis Presley authorized items circa 1950s


From the moment Elvis signed with Colonel Parker, to be his exclusive Manager, throughout this very year (i.e. see “Elvis Potato Head” for an example) there have been many Elvis Presley Collectibles.

Whether it was for “official Elvis photos”, sold during Elvis’ live appearances/concerts, or Elvis dolls or Elvis perfume or Elvis bracelets or even Elvis Presley tennis shoes during the 1950’s there were many Elvis Presley Collectibles through the contractual agreement between Elvis Presley Enterprises (aka: EPE which was established in 1956) and the merchandisers. .

Here are a few that have withstood the test of time and are highly collectible.


Elvis Presley Lipsticks

Elvis Presley Enterprises was established in the summer of 1956 by Colonel Tom Parker in a deal with Hank Saperstein. Saperstein had successfully merchandised Wyatt Earp, the Lone Ranger, Lassie, and other icons of American pop culture. The Colonel and Saperstein approved 18 licensees, who produced about 30 products. Among them were Elvis Presley Lipsticks, which Saperstein claimed would be so popular “they would walk off the counter.”

Shades included Hound Dog Orange, Heartbreak Pink, Cruel Red, Tender Pink, Tutti Frutti Red, and Love-ya Fuschia. Each lipstick came attached to a card with a picture of Elvis and the tag line, “Keep me always on your lips.” The lipsticks are a popular collectible today, partly because the colors were named after Elvis songs. A tube attached to the original card is quite valuable, while the lipstick chart that lists all the colors is extremely rare.

Elvis Presley Sneakers

After the Saperstein deal, fans could literally dress themselves from head to toe — hats to shoes — in Elvis Presley merchandise. Elvis Presley Enterprises licensed the Randolph Manufacturing Company to make Elvis canvas sneakers in 1956.

Two different colors were available, a green and black pair and a black and white pair. The former are the most valuable, though sneakers in both colors are rare and highly sought collectibles. The tan-colored box that the sneakers came in featured a photo of Elvis on the front and the back. The photo on the front was a shot of Elvis performing, which was the famous pose used on his first album cover.

The photo on the back was a dreamy portrait, with “Love Me Tender” printed at the top and Elvis’ signature at the bottom. The box is now considered extremely rare. A pair of sneakers in the box is currently worth up to $4,300.

Elvis Presley Record Player

Two models of the “Elvis Presley Autograph” record player were produced in the fall of 1956 by RCA Victor. Both were covered with blue vinyl contrasted with a light blue-gray tweed material, and both were distinguished by Elvis’ signature, which was stamped in gold on the top.

The more sophisticated model, which sold for $47.95, could play up to fourteen 45-rpm records automatically. Those on a budget could put down one dollar and pay one dollar per week at participating RCA dealers. A bonus was included with this model in the form of an Elvis three-record EP set that featured 12 songs.

The other record player was a four-speed model that cost $32.95, or 75 cents down and 75 cents per week. The less expensive model came with a two-record EP set with eight songs. Both record players came with an instruction booklet titled “How to Use and Enjoy Your RCA Victor Elvis Presley Automatic 45 Victrola Portable Phonograph.”

Love Me Tender Necklace

Several pieces of jewelry were manufactured by Elvis Presley Enterprises in 1956, including a charm bracelet, a pair of earrings, a pin, and the Love Me Tender necklace. The necklace was issued to coincide with the release of Elvis’ first movie, though nothing about the design of the trinket relates to the film.

Available in a gold or silver finish, the heart-shaped pendant bore an engraving of Elvis playing the guitar. The card to which the necklace as attached is dark blue and white and contains a printed list that names four of Elvis’ songs from 1956.

The necklace and card together make a nice keepsake commemorating that all-important year for Elvis. The gold finish version is slightly more valuable than the silver finish to collectors today, and a necklace still attached to its card increases the value of the item by almost twice as much.

The Pink Items

In 1956, Elvis Presley Enterprises issued an autograph book, diary, scrapbook, photo album, and record case as a set of must-have accessories for every teenage girl. All of the items were dusty pink and featured the same black line drawing of Elvis with white highlights. The collectibles are commonly referred to as the pink items. The material used to make the items was a stimulated leather called “leatherette.”

The drawing was based on the photo that adorned the cover of his first album, Elvis Presley. A small hound dog also graced the covers, which was a reference to Elvis’ biggest hit single of 1956.

The scrapbook and photo album are the largest items in the set, but the diary is extremely difficult to find, making it the most valuable collectible.

The Elvis Presley Hat and Head Scarf

The 1950s was an era of crew cuts and curly pony tails, and Elvis Presley Enterprises licensed several hats and scarves to take advantage of the fashions of the day. The head scarves, which were made of a blend of rayon and silk, featured a four-color print of Elvis. The largest scarves measured 32 inches square and cost under $2. Women’s kerchiefs and hankies were also available, as was a more exotic-looking form of head gear — the Elvis turban!

Comfortable and casual, crew hats became popular among teenage boys. Even Elvis was known to don one on occasion. Elvis Presley Enterprises sold two different styles of gabardine crew hats. Both featured titles of popular Elvis songs in the wide band around the crown. The more common style included a portrait of Elvis inside a yellow burst; the other showed a picture of Elvis clasping his hands by his face. The latter is currently higher in value, and both hats inflate in value if the original price tag is still attached.

Elvis Presley Bubble Gum Cards

In 1956, Elvis Presley Enterprises authorized the Topps Gum Company to produce a set of Elvis cards to add to its line of collectors cards. The color cards sold in packages of five for a nickel, bubble gum included. Single cards sold for a penny.

The complete set contains 66 cards, which are divided into two parts. The first set includes cards 1-46 and is referred to as the Ask Elvis Series. Each card in this part features a question for Elvis and his answer and signature on the back. Cards 47-66 depict scenes from Elvis’ first film, Love Me Tender, and feature details about the movie on the backs.

All of the cards are colorized black-and-white photographs. Counterfeit reproductions of this set of cards were produced in black and white, which makes them incredibly easy for collectors to identify.

Teddy Bear Perfume

Teen-Age, Inc., came up with Elvis Presley’s “Teddy Bear” Eau de Partum in 1957, licensed by Elvis Presley Enterprises. The name was undoubtedly inspired by the success of Elvis’ hit single, “Teddy Bear,” as well as by the rumors that he collected teddy bears.

The tall, slender bottle with a white cap featured a photo of a smiling Elvis from the mid-1950s. The perfume came in a plain yellow box with a look that was supposed to simulate cork. There was no writing on the box.

Later, Elvis Presley’s “Teddy Bear” Eau de Partum was reissued with the bottles bearing a 1957 copyright. However, the photo of Elvis on the label was clearly from the 1960s. Also, the bottle shape is square, and the cap is a metallic color. The date of reissue is not known, but the reissued perfume is worth considerably less than the original.

Elvis Presley Guitar

Elvis was credited with starting a boom in guitar sales that reached mammoth proportions by 1957. Elvis himself generally used his guitar more as a prop than a musical instrument, but popular imagery of the era usually associated him with a guitar. That year, Elvis Presley Enterprises licensed the Emenee Music Company to manufacture several different toy guitars bearing Elvis’ name and likeness.

The “Teddy Bear” and “Hound Dog” models originally sold for $12 and came in both four-string and six-string versions. The “Love Me Tender” guitar was more elaborate. The two-tone plastic body measured about three feet long and came in a carrying case. The “Love Me Tender” model, which was sold only through Sears’s stores and catalogs, also included a small songbook and an automatic chord player. The four-string versions of all three guitars are rarer and therefore more valuable.

Dog Tag Jewelry

To commemorate Elvis’ induction into the army, or more likely to exploit it, Elvis Presley Enterprises issued jewelry reproductions of his dog tags, complete with his proper serial number — 55310761. The dog tag jewelry included two styles of bracelets, sweater holders, anklets, necklaces, and key chains. The jewelry featured a chrome finish over a brass base.

Currently, the sweater holder is the most valuable piece. Several years ago, many boxes of dog tag jewelry were uncovered, and consequently, the jewelry is not as valuable as other Elvis collectibles. The dog tags remain popular items, however, because they represent Elvis’ stint in the service. In 1977, reproductions were produced, which were not made of chrome over a brass base but instead were tinted gold. The originals have a copyright date of 1956, though they were not issued until 1958.


Among the most delightful of all magazines about Elvis Presley are the teenzines (teen magazines) from the mid to late 1950s. They are also among the most valuable because they cover the burgeoning days of rock ‘n’ roll, an exciting period in American popular culture. This period is of interest to a variety of collectors in addition to the Elvis fan.

Teenzines fall into two groups: single publications that focus entirely on Elvis Presley and regularly issued magazines that feature cover articles about Elvis. One of the most sought-after single-issue magazines is Elvis Presley: Hero or Heel? which addresses the question all parents wanted to know in 1956. Another is Elvis Answers Back, which included a 78 rpm flexi-disc recording with the voice of Elvis attached to the magazine. The most colorful regularly issued teenzines of the era include Dig and Hep Cats.

Movie Memorabilia

Elvis’ first four films represent the oldest and most popular phase of his film career, making the 1950s movie memorabilia the most valuable. The most sought-after movie collectible is probably the one-sheet — a poster that measures 27×41 inches. At almost $1,500, the one-sheet for Jailhouse Rock is the most valuable.

Lobby cards, which measure 22×28 inches and come in sets of eight, follow one-sheets in popularity. Complete lobby-card sets for the 1950s movies are scarce, making them worth a great deal. The set from Love Me Tender is valued at about $850. However, the set was reissued after Elvis died, and the reissues, which are marked with an R preceding the date in the lower right corner, are not nearly as valuable. Generally speaking, the memorabilia for Jailhouse Rock is the most valuable of Elvis’ films. The movie King Creole was rereleased in 1959, with a whole new set of posters and lobby cards. The 1959 memorabilia is not as valuable but features a better selection of images.

As Elvis’ image changed from rebellious rock star to family-friendly movie star in the 1960s and concert giant in the 1970s, collectibles that bore his image also changed. See the next page to learn about Elvis collectibles in the 1960s and 1970s.



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